SSKFExecutive Cockpit

Customer 360

Per-account intelligence — health, cash, whitespace and the next move for sales, key-account management and credit.

AB SKF (SKF Group) · FY2025 (Jan–Dec 2025, audited anchor)
World's largest bearing maker today — clear #1 in industrial bearings
37,271 employees · 90+ sites · 130 countries
Executive read· the answer, then the moves

SEK 13.1 bn of cross-segment whitespace sits across 5 accounts on SEK 91.6 bn of revenue, while 0 accounts (SEK 0 M) are flagged high-churn. Defend the at-risk book first, then diversify into adjacent segments where the account expands fastest.

2 of 4 headline metrics improving vs prior · still off target: Net Revenue Retention (top accounts) 106.0% vs 110.0%, Aftermarket & Services Revenue SEK 33.5 bn vs SEK 36.0 bn, DSO (Days Sales Outstanding) 65d vs 60d

Do now — ranked by urgency
  1. 1
    Defend the high-churn accountsAct now
    Why it matters

    0 accounts at high churn risk put SEK 0 M of revenue in play; a save here protects repeat-order revenue directly.

    What's driving it
    • 0 of 5 accounts flagged High churn
    • SEK 0 M revenue exposed
    FYI
    • Portfolio revenue SEK 91.6 bn; 8 live account signals tracked
    • Owner: Account / CSM
  2. 2
    SEK 380 M of contracts at risk — Q4 2026Act now
    Why it matters

    Each lost contract is recurring aftermarket & services revenue — the cycle-dampening spine — that won't repeat.

    What's driving it
    • renewal window Q4 2026
    • Signal: Renewal risk
    FYI
    • Of SEK 2900 M of aftermarket & OEM contracts up for renewal in Q4 2026, SEK 380 M is at risk of non-repeat.
    • Owner: Joakim Landholm (Commercial & Operations)
  3. 3
    SEK 260 M of contracts at risk — Q3 2026Watch
    Why it matters

    Each lost contract is recurring aftermarket & services revenue — the cycle-dampening spine — that won't repeat.

    What's driving it
    • renewal window Q3 2026
    • Signal: Renewal risk
    FYI
    • Of SEK 2400 M of aftermarket & OEM contracts up for renewal in Q3 2026, SEK 260 M is at risk of non-repeat.
    • Owner: Joakim Landholm (Commercial & Operations)
  4. 4
    SEK 220 M of contracts at risk — Q1 2027Watch
    Why it matters

    Each lost contract is recurring aftermarket & services revenue — the cycle-dampening spine — that won't repeat.

    What's driving it
    • renewal window Q1 2027
    • Signal: Renewal risk
    FYI
    • Of SEK 2100 M of aftermarket & OEM contracts up for renewal in Q1 2027, SEK 220 M is at risk of non-repeat.
    • Owner: Joakim Landholm (Commercial & Operations)
🌍 Regionalization & footprintStep 2 of 6 · distributor, OEM & aftermarket accountsOrders & Demand 360Order / Tender 360All journeys
🌐 Enterprise 360 modules· on Channels & Distributors 360Browse all 31 views ▾
● LiveBuilt forCMO · Sales· where to diversify / cross-sell nextKey-Account / KAM· program & renewal playsCredit · Collections· who to chase or hold

Pick an account for a one-page profile that turns the data into a move — a cross-sell play for sales, an expansion/renewal plan for key-account management, and a collect-or-hold call for credit — each benchmarked against the portfolio.

Data backing: customer · opportunity · signal · kpi (repeat-order/DSO/GM peer benchmarks)
Select an account

Industrial distributors (17,000 locations)

Diversify now
Global account · Industrial distribution
Customer health
92
churnLow
Financials
Revenue
SEK 27.6 bn
Value-added
SEK 18.0 bn
65% value-added
Order book
SEK 5.2 bn
Gross margin
32%
+4.0 vs peer
Repeat-order
108%
+2 vs peer
Whitespace
SEK 3.0 bn
cross-segment
Cash & credit
DSO
55d
-8 vs peer
Aged AR
SEK 755 M
modeled >45d
Churn risk
Low
Signals & pipeline
No external signal on file.
Open: Condition-monitoring attach — top 500 distributor accountsSEK 900 M · Qualify @ 45% · signal-driven
Next best action · by stakeholder
Sales / CMO

Diversify into SEK 3.0 bn of cross-segment whitespace — Industrial distribution account already at 65% value-added / services; attach the missing product line (sealing, lubrication systems, condition monitoring or aftermarket services).

Key-Account / KAM

Healthy expansion (repeat-order 108%, +2 vs peer). Lock a multi-year program and anchor-customer status.

Credit / Collections

Cash position healthy (DSO 55d, within peer). No action.

Exhibit 1

All accounts · one decision each

5 named accounts · SEK 91.6 bn revenue · SEK 13.1 bn of cross-segment whitespace · 0 at churn risk.

AccountEnd-marketRevenueValue-addedRepeat-orderDSOWhitespaceHealthVerdict
Industrial distributors (17,000 locations)Industrial distributionSEK 27.6 bnSEK 18.0 bn108%55dSEK 3.0 bn92Diversify
Industrial OEMs (machinery · aero · rail · energy)Industrial OEMSEK 27.0 bnSEK 2.6 bn104%68dSEK 4.2 bn84Diversify
Automotive OEMsAutomotive OEMSEK 17.4 bnSEK 800 M101%75dSEK 1.8 bn76Maintain
Services & performance contractsServices & condition monitoringSEK 11.1 bnSEK 6.5 bn112%60dSEK 2.5 bn90Grow
Vehicle aftermarket distributorsVehicle aftermarketSEK 8.6 bnSEK 5.6 bn107%58dSEK 1.6 bn88Maintain

Read it as a worklist: Diversify = whitespace ≥ SEK 3.0 bn · Grow = repeat-order ≥ 108% · Defend = high churn risk · everything else, maintain.